Jkrassoc.com - International Marketing & Promotion

Throughout his career Keith has been involved in international marketing
and product/service development including:

• The automotive industry in the UK

• Farm machinery in the UK and Canada

• Truck parts distribution in the US and Canada

• Partnerships with US regional carriers to provide LTL service
throughout Canada and the US

• Promotion of the Port of Hamilton and the St. Lawrence Seaway
and Short Sea Shipping opportunities

• Development of Marketing programs such as the Highway H2O with
the US and Canadian Seaway Corporations

• Marinelink partnership with Upper Lakes Group

Trade missions to Greece, Korea, China, UK, Germany and Brazil have resulted
in formal and informal International Marketing Partnerships. In the last five
years the Hamilton Port Authority has received Awards of Excellence from:

• The Hamilton Chamber of Commerce

• The Economic Development Council of Ontario (EDCO) for Marketing
and Product Development (2004) and Workforce Development (2006)

• Tourism Hamilton as Corporate Partner of the Year (2004)

• Hamilton Chamber of Commerce finalist for the Human Resource
Heros Award (2007)

• 2005 Keith was recognized by the Aston University Business School
in the UK for career achievement and made a Fellow of the Business School.